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Index Page › Business & Commerce › Business Strategy Planning
 

Strategic Planning - Baldrige Assessment Case Study for Category 2 a Way to Measure TQM Success

 

Author: LM Foong

In my previous article entitled: Measuring TQM Success published on [June 03, 2006 08:50:17 am], I wrote about Baldrige Values and Concepts as well as the Baldrige Assessment Approach. In this issue, I will provide an insight on common assessment findings in Baldrige Criteria Category 2 - Strategic Planning from several companies being assessed by a group of trained and experienced assessors. It is provided in the form of case studies which include Criteria summary as described in year 2001 Baldrige Criteria (source: http://www.nist.gov/quality), assessment findings in terms of Strengths and Area for Improvements.

There are seven categories in the Baldrige Criteria. In this article, I will deal with the bold category listed below:-

Leadership | Strategic Planning | Customer and Market Focus | Information and Analysis | Human Resource Focus | Process Management | Business Results

Criteria Summary Category 2 Strategic Planning

The Strategic Planning Category examines how your organization develops strategic objectives and action plans. Also examined are how your chosen strategic objectives and action plans are deployed and how progress is measured.

2.1 Strategy Development

Describe how your organization establishes its strategic objectives, including enhancing its competitive position and overall performance.

2.2 Strategy Deployment

Describe how your organization converts its strategic objectives into action plans. Summarize your organizations action plans and related key performance measures/indicators. Project your organizations future performance on these key performance measures/indicators.

Common Strengths

  1. A systematic Strategic Planning Process is in placed. It is used since 1998 and has gone through several rounds of improvement based on feedback from the management teams
  2. A planning horizon is tabled for the entire Strategic Planning Process. Each activity before the Strategic Planning workshop date is completed promptly. Data collection and analysis is systematic and quantitative
  3. Strategic Deployment are planned using a systematic Tree Diagram to articulate key actions, target and datelines. Periodical reviews of these key actions are in the companies key meeting schedule

Common Area for Improvement

  1. Although there is regular review on status of key actions, there is no recovery plan to further improve those key actions not able to meet the set target
  2. Although there are improvement teams within the companies, none of the improvement projects has direct impact to the key actions in the Strategic Plan
  3. There is no cross departmental alignment on key action plans and target to achieve company level key performance indicators (KPI)

In summary, the above are only sample of common assessment findings. Normally, a full assessment report is given to company being assessed. The report would include details and scoring. It is a value-added feedback for senior leaders to use as an input to Strategic Planning. My next article will share assessment case study on Market and Customer Focus, Category 3.

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Disclaimer:
All rights reserved. This article is written by the author based on his practical application experience. All definitions and interpretation of terminology are his point of view and has it has no intention to conflict with experts in similar topic. The author holds no responsibility for the use of this article in any way.

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Free to reprint or re-publish:
All rights reserved. You are free to reprint or re-publish this article as long as you include my resource box at the end of this article. And ensure that the URL in the resource box remained intact and it is linked to the author's website.

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Author Bio:

LM Foong

He holds a Master Degree in Business Administration majoring in Total Quality Management (TQM). He provides consulting services specializing in TQM Implementations, Malcolm Baldrige Framework and ISO 9001:2000 Quality Management System. He conducts interactive workshops and hand-holding sessions in Strategic Planning, Improvement Projects in Cost Reduction, Quality Improvement, Productivity Improvement, Cycle Time Reduction for transactional processes in Insurance and Banking Sectors As well as developing Market and Customer Database for a Marketing company.

To-date, he works in a local conglomorate in Malaysia. Being in the corporate office of a local conglomorate, he has exposed to entrepreneurial and financial aspect of the business. As an internal consultant and strategic partner for the last 6 years, his achievements include project managed Quality Initiatives with a property developer in Singapore and Insurance company in Malaysia. He also build Internal Improvement Capability for Strategy Execution, Cost Reduction Projects in several manufacturing companies. He has consulted and facilitated more than 20 improvement projects within the conglomorate.

He has over 35 years work and consulting experience in various industries like Processing, Manufacturing, Insurance, Banking, Education & Training and consulting with both local corporations and MNC.

He has worked for Ayer Hitam Tin Dredging, Kemaman Palm Oil Mill, Motorola, Applied Magnetics, OYL Group and held several positions like Sr. Facilities Engineer, Manager in Manufacturing, Business Planning, Quality Control and Business Unit Manager.

He welcome feedback from readers

You can also reach this article by using: strategic business planning, business strategy, small business planning
 
 
 

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