Great affiliates know that the most important thing they need to do is be sure that the affiliate products or services they're promoting are somehow relevant to their customers. If you don't offer relevant products to your customers, you'll not only have a much more difficult time making sales -- you could actually end up damaging your credibility, and decreasing your sales. Your customers will start to view you as someone who is just out to make a quick buck, rather than as a trusted source of information. For example: If you sell golf clubs on your site, then you shouldn't choose weight-loss pills for your affiliate promotion. It should be related to golf in some way. Remember, potential customers will be very interested to learn what brand of golf clubs a golf expert would recommend, but these same customers are going to become confused and even irritated if you start promoting weight-loss products to them. Fortunately, many IMC products appeal to a wide and diverse range of markets. Lots and lots of people want to hear about ways they can create financial independence. That's why their information products are a good way to start out as an affiliate. As all of our newsletter readers know, my brother just got this info last Friday (12/02/05) and we are still working our way thru it. But by the next day he had $130 in sales with a simple web page that cost him nothing to put up. He is now using Google Ads at a whopping cost of .25 per 1000 clicks and these clicks are coming from people who are really interested in the information. He just checked his Google ad campaign and his results so far are as follows: 42,880 impressions at a cost of only $10.72 How else are you going to get that many views? |
